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a i b e h a v i o r s p e c i a l i s t s
Carl Starendal is a international leadership and decision-making expert and entrepreneur. He has built large, global software development teams, such as the team behind the multi-million dollar video game franchise, Battlefield. Carl has served as an advisor to some of the world’s largest software and system-building firms in aerospace, medical devices, retail and gaming. He frequently speaks about leadership in and beyond the software industry, and is a highly regarded advisor, facilitator and coach.
Dr. David Luis Ortega lives in the intersection of Technology, Psychology and Creativity. He maintains a private practice in Cambridge, Massachusetts, specializing in Empirically Validated Treatment models using behavioral science. He is active in the Video Game industry, having provided immersive audio for over 100 game projects. A frequent speaker, Dr. Ortega has lectured at Harvard University, the Berklee College of Music, and the Janacek Academy. His research focuses on nonlinear analysis of communication patterns using metrics of entropy and fluctuation complexity.
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The people behind machine behavior